diff --git a/particles/string.c b/particles/string.c
index fbe568a..47ced4e 100644
--- a/particles/string.c
+++ b/particles/string.c
@@ -87,12 +87,17 @@ instantiate(const struct particle *particle, const struct tag_set *tags)
     e->font = p->font;
     e->foreground = p->foreground;
 
-    struct exposable *exposable = exposable_common_new(
-        particle, particle->on_click_template);
+    char *on_click = particle->on_click_template != NULL
+        ? tags_expand_template(particle->on_click_template, tags)
+        : NULL;
+
+    struct exposable *exposable = exposable_common_new(particle, on_click);
     exposable->private = e;
     exposable->destroy = &exposable_destroy;
     exposable->begin_expose = &begin_expose;
     exposable->expose = &expose;
+
+    free(on_click);
     return exposable;
 }